Privacy Policy

Last updated: February 1, 2024

Your data matters, and I'm committed to keeping it safe. I've simplified the information in this policy, so buckle up for a quick journey into transparency and trust. Ready? Let's dive in!

1. About me

My information:
Hans van der Klok
Keurenplein 41, Unit A166
1069 CD Amsterdam
The Netherlands
Chamber of Commerce: 02081896
VAT number: NL001396865B70

Get in touch:
Questions or requests? Send me an email at

2. Personal data

I collect the following personal data based on your interactions:

Newsletter subscribers:

  • Email addresses only

Contact forms submissions:

  • Name
  • Email
  • Phone (optional)
  • Subject line (optional)
  • Message


  • Business name
  • First and last name
  • Address
  • VAT number
  • Email address
  • Customer, job, quote, and invoice numbers (for individuals, solopreneurs, and partnerships)

Additionally, during the payment process, I may have access to the last four digits of your bank account number, although I do not actively collect the complete bank account number.

3. Purposes

I process your personal data in accordance with the General Data Protection Regulation (GDPR) and the Dutch Implementation Act (UAVG) for the following purposes:

  • Contact: Your information is used to respond to your inquiries regarding process automation and workflow improvement via phone, email, contact form, SMS, or social media. For example, if you submit a query through my website contact form seeking guidance on automating your business processes, I use the provided data to address your inquiry effectively.
  • Newsletter: If you subscribe, your email is used to send updates on the latest trends in process automation. I may share insights or strategies aimed at streamlining your workflows. My newsletter updates are designed to provide valuable information and tips to enhance the efficiency of your online consulting business. You can unsubscribe anytime using the link provided at the bottom of every email.
  • Quotes: I use the provided business and personal data you share with me to tailor my consultation recommendations. For example, if you request advice on optimizing workflow processes, I use the provided information to offer tailored suggestions and guide you on the specific consultancy needs for your business.
  • Agreements: For one-on-one consultation services, I use your data to manage and fulfill my contractual obligations. If you engage my services for personalized guidance on enhancing your business processes, I create custom quotes and utilize your data to administer the necessary agreements specific to the scope of the one-on-one consultation services. These additional agreements may go beyond the default terms and conditions. For course purchases, default terms and conditions apply, and your data is handled in accordance with those standard terms.
  • Invoicing: I process data for invoicing purposes and retain it for 8 years due to administrative obligations. Your billing information is used to generate and send invoices for the process automation consultation services provided, and records are maintained for legal and accounting purposes.

4. Transfer of personal data

I may share your personal data with the following third-party service providers for the purposes outlined in Section 3. Each of these providers is bound by a Data Processing Agreement (DPA) to ensure the protection and lawful processing of your information:

  • Hosting Service (Webflow): My website is hosted by Webflow, providing the infrastructure for my online presence. Webflow will only receive information submitted through the forms on my website.
  • CRM System (ActiveCampaign): I utilize ActiveCampaign as my Customer Relationship Management system to manage and streamline interactions with my leads, prospects, and clients.
  • Integration Service (Make, formerly Integromate): Make helps transfer Webflow newsletter signups to ActiveCampaign and ensures seamless integration between platforms. Additionally, when you purchase a course through Stripe, Make processes your information to grant you access to the course(s) and shares your email address with Webflow to facilitate course access invitations, while also aiding in creating an invoice in Moneybird based on the information provided in Stripe.
  • Mail Servers (ActiveCampaign, Apple iCloud): Emails sent to and from me are processed through ActiveCampaign and Apple iCloud.
  • Phone Service (Odido): My telephone communications are facilitated by Odido.
  • Payment Services (Stripe, Moneybird Payments): For secure payment processing during course payments, I exclusively use Stripe. Make facilitates the transfer of payment information from Stripe to Moneybird, where an invoice is generated. This invoice is subsequently sent to the buyer. For one-on-one consulting services, payments are processed through Moneybird Payments. Make ensures the integration of payment details into Moneybird to create and send invoices to the respective buyers. These processes are designed to streamline financial transactions and ensure efficient invoicing for the services provided.
  • Administrative and Tax Services (Dallinga Administration): Your financial data (only after you purchase something) may be shared with Dallinga Administration for administrative and tax-related purposes. These third-party service providers may process your personal data on my behalf and are contractually obligated to implement appropriate security measures to protect your information.

5. Your rights

You have the following rights regarding your personal data:

  • Access: You can request information about the personal data I hold and how it's processed. I will provide this information within 30 days of receiving your request.
  • Rectification: If your personal information is inaccurate or incomplete, you can request corrections. I will strive to rectify any inaccuracies promptly.
  • Erasure: You have the right to request the deletion of your personal data under certain circumstances. I will rectify any inaccuracies promptly and inform you of the outcome within 30 days.
  • Restriction of processing: If you contest the accuracy of your data or the processing is unlawful, you can request a restriction on processing. I will assess your request and respond within 30 days.
  • Objection: You can object to the processing of your personal data for certain purposes. Upon receiving your objection, I will review the processing activities and provide a response within 30 days.
  • Data portability: You have the right to receive your personal data in a structured, commonly used, and machine-readable format. I will provide this information within 30 days of your request.
  • Withdrawal of consent: If I rely on your consent for processing, you have the right to withdraw it at any time. The withdrawal will not affect the lawfulness of processing based on consent before its withdrawal. To exercise any of these rights, please contact me at I may request additional information to verify your identity before fulfilling your request.

6. Limited use of cookies

This website uses cookies solely for technical and analytical purposes, without storing or sharing personal data with other companies. Therefore, no cookie notification is required.

Note: As a personal preference, I strive to keep the use of website cookies to a minimum. I believe in providing a clean and straightforward browsing experience without unnecessary tracking.

7. Data breach notification

In the unfortunate event of a data breach that could compromise the security of your personal information, I am committed to notifying you promptly. I follow a diligent procedure to assess and respond to data breaches, including:

  • Identification: Prompt identification and assessment of the breach to understand its scope and potential impact.
  • Notification: If the breach poses a risk to your rights and freedoms, I will notify you without undue delay. This notification will include information about the nature of the breach, the types of data affected, and any recommended actions you should take.
  • Regulatory authorities: If required by applicable data protection laws, I will also report the breach to the relevant regulatory authorities. My goal is to enhance transparency and keep you informed about the security of your personal data.

8. Privacy by design and default

I am committed to the principles of privacy by design and default, which means I integrate privacy considerations into the design and default settings of my products and services. Specifically:

  • Minimizing data collection: Wherever possible, I strive to collect only the minimum amount of personal data necessary for the intended purpose. For instance, in the case of newsletters, I collect only the email address and refrain from requesting unnecessary personal information.
  • Cookie usage: This website uses only necessary cookies for technical and analytical purposes. I do not employ marketing cookies that track your online behavior for advertising purposes. Necessary cookies are essential for the proper functioning of the website, and analytical cookies help me understand how visitors interact with the site to improve its performance.
  • Purpose limitation: I collect and process personal data only for specified, explicit, and legitimate purposes, as outlined in Section 3. I do not use the data for purposes beyond those stated.
  • Data accuracy: I take measures to ensure the accuracy of the personal data I collect and process. If you believe that any information I hold is inaccurate or incomplete, please contact me, and I will promptly correct it.
  • Storage limitation: I retain personal data for the duration necessary to fulfill the purposes outlined in Section 3 and in compliance with legal obligations. Once the data is no longer required, it is securely deleted or anonymized.

9. Conclusion

For questions or to exercise your rights, contact me at This policy may be updated, and the latest version is available on this page.

Your trust is appreciated.

Hans van der Klok